Privacy Policy of Burak Jacobson Research Partners Inc.

At Burak Jacobson Research Partners Inc. (referred to as “we,” “us,” or “our”), we are dedicated to protecting the privacy and confidentiality of personal information. This Privacy Policy outlines how we collect, use, disclose, and process personal information in connection with our website and services, and the rights you have concerning your personal information.

This Privacy Policy applies to personal information collected and used for our own purposes. By using our website and services, you agree to the terms of this Privacy Policy.

1.0 Scope and Applicability

This Privacy Policy covers the personal information of individuals interacting with Burak Jacobson Research Partners Inc., including respondents in research studies, client representatives, website users, and individuals who engage with our services.

Burak Jacobson Research Partners Inc. acts as a “Data Controller” when determining how your personal information is processed, and as a “Data Processor” when processing information on behalf of clients. This distinction is important as it defines our role and the level of control we have over the information.

Updates to this Privacy Policy:
As our data practices and legal requirements evolve, we may need to update this Privacy Policy. If there are significant changes, we will post the revised policy on this page, update the revision date, and, where appropriate, notify you by email or other means. By continuing to use our website and services after any updates, you accept and agree to the revised Privacy Policy.

2.0 Personal Information We Collect

We collect personal information through various interactions, including:

2.1 Information You Provide

We collect information that you voluntarily provide when you:

Sign up for newsletters, download content, or engage with surveys.
Request information about our services or become a client.
Participate in research studies, focus groups, or surveys.
Contact us for customer support or other inquiries.

Personal information collected may include:

For clients: Name, business email, phone number, company name, and position.
For respondents: Survey responses, demographic information (e.g., age, gender, location), audio/video recordings, and other insights gathered through research studies.
For job applicants: Resume and cover letter details, including name, contact details, and qualifications.

2.2 Information We Collect Automatically

When you visit our website, we may automatically collect certain information using cookies and similar tracking technologies, such as:

Browser type and operating system.
Pages viewed and links clicked.
Time spent on the website and other user activity metrics.

You can manage your cookie preferences in your browser settings.

2.3 Information From Third Parties

We may receive information from third-party service providers, research panel partners, or other sources, such as:

Demographic data and survey responses from research panel providers.
Contact information and data from third-party databases and social media platforms.

3.0 How We Use Personal Information

We collect personal information through various interactions, including:

For Clients: To deliver services, manage client relationships, provide support, and process payments.
For Respondents: To create insights and reports for our business clients, including aggregate data analysis and categorization.
For Website Users: To analyze website activity, enhance user experience, and deliver relevant content.
For Job Applicants: To assess qualifications and manage the recruitment process.

We will not use or share your personal information for purposes beyond those identified without your consent, except as required by law.

4.0 How We Share Personal Information

We share personal information only in the following cases:

With Clients: Aggregated or anonymized data may be shared with clients as part of our research services. Personal information provided during one-on-one interviews or focus groups may be shared with the client sponsoring the study, with explicit respondent consent.
Service Providers: We may share your personal information with third-party service providers who assist in delivering our services (e.g., survey platforms, payment processors), subject to strict confidentiality agreements.
Legal Disclosures: We may disclose personal information if required by law, to protect our legal rights, or in response to lawful requests by public authorities.
Business Transactions: In the event of a merger, acquisition, or sale of assets, personal information may be transferred as part of the transaction, subject to the same privacy obligations.

5.0 Safeguards and Security

We are committed to protecting the security of your personal information. We use a variety of technical, administrative, and physical safeguards to prevent unauthorized access, use, or disclosure of personal information, including:

Encryption of data during transmission.
Restricted access to personal information based on role.
Secure data storage practices and regular security audits.

While we strive to protect your personal information, no method of transmission or storage is completely secure. In the event of a data breach, we will notify affected individuals and relevant authorities as required by law.

6.0 Your Rights

Under PIPEDA, you have the following rights concerning your personal information:

Access and Correction: You have the right to request access to the personal information we hold about you and to correct any inaccuracies.
Withdrawal of Consent: You may withdraw consent for the use or disclosure of your personal information at any time, subject to legal or contractual restrictions.
Deletion: You have the right to request the deletion of your personal information when it is no longer necessary for the purposes it was collected.
Data Portability: Upon request, we can provide you with a copy of your personal information in a machine-readable format.

To exercise your rights or inquire about our privacy practices, please contact the Burak Jacobson Privacy Officer by mail at our address listed at the bottom of this page, or by email at info@burakjacobson.ca.

7.0 Retention of Personal Information

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Once personal information is no longer needed, we securely dispose of it using appropriate deletion methods.

8.0 Third-Party Services

Our website and services may contain links to third-party websites. We are not responsible for the privacy practices of these third-party websites. We encourage you to review their privacy policies before providing any personal information.

9.0 International Data Transfers

We may transfer personal information to third parties in countries outside Canada. When transferring data internationally, we ensure that the information is subject to appropriate safeguards to protect your privacy, including data protection agreements that comply with applicable privacy laws.

10.0 Questions and Concerns

If you have any questions about this Privacy Policy or our data handling practices, please contact the Burak Jacobson Privacy Officer per the instructions above. You also have the right to lodge a complaint with the Privacy Commissioner of Canada if you believe your privacy rights have been violated.

Last Updated: October 1, 2024.